What to post when you have nothing to post
You open Facebook, stare at the empty box, and close it again. It is not that nothing happened this week. It is that the ordinary work you do every day does not feel worth posting. It is. Your customers do not see your day: show them.
Twelve ideas that never run out
Show the work
- A before and after
- A job in progress, with one line on what you are doing
- Your tools, your van, your kitchen at 6am
Answer a question
- The question every customer asks
- A mistake people make, and how to avoid it
- What it really costs, and why
Let others speak
- A customer's review, with their first name
- A thank-you message (with permission)
- A local business you buy from
Show the people
- Meet a team member: one photo, three lines
- Why you started the business
- A small win this week
A simple week
Pick three from the list and give each a day. That is a plan.
- MonThe question every customer asks
- WedA before and after from last week
- FriA customer review, with a thank-you
Four rules that make any post better
- 1
One idea per post. If it needs two, it is two posts
- 2
A real photo beats a perfect stock one
- 3
Say what you want them to do next: call, book, reply
- 4
Three good posts a week beat seven rushed ones
When you really have no time
This is what Witty Worx is for. Your AI crew researches ideas, writes posts in your voice and makes pictures sized for each channel, and nothing goes out until you approve it. Your team can send photos from a job and the crew writes the post from them. A good Google review can become a picture post in one press. You still decide; you just stop starting from an empty box.